The Republican congressman says the state should add "family impact statements" to state regulations.
Spokeswoman Christy Denault declined to release details about the ideas Wednesday. She says the campaign will explain what they mean in the coming weeks.
Pence is running against Democrat John Gregg and Libertarian Rupert Boneham for governor.
Pence has largely avoided social issues throughout the election. He has talked most instead about tax cuts, vocational education and plans to bring more coordination between Indiana colleges and businesses.