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Amazon launches Kindle content service for kids

Copyright 2014 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed. The Associated Press
Wednesday, December 5, 2012 - 12:39 pm

NEW YORK – Amazon is launching a subscription service for children's games, videos and books aimed at getting more kids to use its Kindle Fire tablet devices.

Amazon.com plans to announce Wednesday that the Kindle FreeTime Unlimited service will be available in the next few weeks as part of an automatic software update.

Amazon said subscribers will have access to "thousands" of pieces of content, though the company did not give a specific number. Kids will be able to watch, play and read any of the content available to them as many times as they want. Parents can set time limits, however.

The service, aimed at kids aged 3 to 8, will cost $4.99 per month for one child. It'll cost $2.99 per child for members of Amazon Prime, the company's premium shipping service. Amazon Prime costs $79 per year for free shipping of merchandise purchased in the company's online store.

Family plans for up to six kids will cost $9.99 per month and $6.99 for Prime members.