Next month, IPFW is literally rolling out the pink carpet for breast cancer survivors.
A Hollywood-style entrance for survivors will be this year's addition to the athletic department's annual “Pink Out” benefit and basketball game, which raises thousands of dollars for the Vera Bradley Foundation for Breast Cancer and draws dozens of women each year.
“I suspect not one person in this room hasn't been affected by breast cancer,” IPFW Chancellor Vicky Carwein said Wednesday in a news conference. “If our involvement here at IPFW helps just one person go through their journey from detection to treatment, it makes our time very valuable.”
The annual event features a luncheon and a ceremony honoring cancer survivors at halftime of an IPFW women's basketball game. This year's lunch and game are scheduled for Feb. 16.
The Pink Out raises money through the luncheon, a silent auction, ticket sales for the Feb. 16 game and sales of pink ribbons by the women's basketball team and cheer squad, said Tommy Bell, IPFW director of athletics.
The event has raised about $2,500 in past years.
For non-breast cancer survivors, individual tickets to the luncheon and game cost $20 each, but three higher levels of sponsorship – ranging from $140 to $500 – also are available. In addition, $1 from the sale of each regular game ticket will go to the Vera Bradley Foundation.
Breast cancer survivors who pre-register will get free admission and a gift from the Vera Bradley Foundation.
“Our event has turned into more than just a basketball game,” Bell said. “It's a rally for survivors.”