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Billy Crystal touts tourism for New York hometown after Superstorm Sandy

In this Sept. 21, 2012 file photo, actor Billy Crystal arrives on the red carpet for a screening of his latest film, "Parental Guidance," at the AARP's national convention in New Orleans. Crystal, who already donated $1 million to help Long Beach, N.Y., rebuild after Superstorm Sandy, has donated his time to appear in a TV ad that trumpets “Long Beach is Open for Business.” Crystal is a 1965 graduate of Long Beach High School. (Associated Press file photo)
In this Sept. 21, 2012 file photo, actor Billy Crystal arrives on the red carpet for a screening of his latest film, "Parental Guidance," at the AARP's national convention in New Orleans. Crystal, who already donated $1 million to help Long Beach, N.Y., rebuild after Superstorm Sandy, has donated his time to appear in a TV ad that trumpets “Long Beach is Open for Business.” Crystal is a 1965 graduate of Long Beach High School. (Associated Press file photo)
Copyright 2014 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.The Associated Press
Friday, July 12, 2013 08:09 am
LONG BEACH, N.Y. — Billy Crystal is going to bat for his New York hometown following the pummeling it took from Superstorm Sandy.The comedian and "When Harry Met Sally" actor has made a television commercial telling tourists to visit Long Beach, just east of New York City.

Long Beach was among many Northeast communities devastated by the late October storm. Its 2-mile-long boardwalk was destroyed, and hundreds of homes were damaged.

Crystal appears in a TV ad trumpeting "Long Beach is Open for Business."

City officials say Crystal appeared in the ad for free and last month made a $1 million donation for rebuilding efforts.

The commercial is part of a $700,000 advertising campaign. The TV ads will run in the New York City region.

Crystal is a 1965 graduate of Long Beach High School.

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